Author Archives

SOUMYADIPTA BANERJEE

I am a journalist who strayed into Bollywood and couldn't find his way out. I want to tell you the stories of my journey, the people around and the road as I try to navigate out of this merciless and mysterious land

THE PR AGENDA

Here is a checklist for every A-list Bollywood star before they employ a PR

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THE AGENDA

Bollywood A-list actors give away lakhs every month to their PR and spend sleepless nights worrying about bad press. Unfortunately most have a flawed PR strategy.

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