Do you want to become a Bollywood writer? Then these cheat-codes are for you.
Most publicists, specially the ones in Bollywood, always work with journalists who ‘listen’ to them and will go great lengths to avoid those who don’t. Here’s a personal experience.
If you are working in any newspaper or magazine, there’s always a pressure to get the star to talk. This is exactly where the PRs come in.
John Abraham sent out a cryptic tweet today that hinted that he has gotten married. His father later confirmed that his son has indeed gotten married at a Los Angeles courtroom. Here’s why it is a brilliant PR strategy.
How do leading Bollywood PRs treat journalists representing online media? Here’s an incident that happened with me. I am sure that you will beg to differ.
Do you aspire to be a public relations (PR) professional in Bollywood? Then here’s a sneak peek into what your professional life is going to be…
Not all people in Bollywood are selfish and publicity hungry. Stories of genuine goodness and selflessness are seldom told. Here is one such story.
Here is the Potassium Cyanide pill for all aspiring Bollywood journalists. It will ensure a smooth and painless death of your career as an entertainment reporter. You are welcome!
Here’s a question paper for wannabe entertainment journalists keeping in mind I&B minister Manish Tiwary’s recommendation that all journalist should go through an entrance test.
Scenes from the life of a rookie entertainment journalist
The story behind Bollywood star interviews that nobody told you before and how every Bollywood superstar has a unique way of handling journalists.
When it comes to communicating to his fans, a star doesn’t need a journalist.