There are many Bollywood celebrities who are very strict about their endorsement portfolio. There are some brands they refuse to endorse because of various reasons. Here are some stars and the brands they don’t endorse.

Kangana Ranaut:  She made news when she refused to endorse a very popular fairness cream brand. She said it was against her principles to promote something like this to young girls. Ever since she doesn’t endorse fairness creams.

Amitabh Bachchan: He had endorsed an aerated drink brand for eight years but now he doesn’t endorse any soft drinks.

Abhishek Bachchan: The actor has always refused to endorse alcohol and cigarettes.

Kareena Kapoor: She will never endorse products like non-vegetarian food as she is a vegetarian.

Ranbir Kapoor: He refused to endorse a fairness cream.

Emraan Hashmi: He has often refused to endorse alcoholic brands.